Ponderous Flow

The Murky Reality of ‘Cruelty-Free’ Claims For decades, animal rights advocates have fought to end cosmetic testing on animals. While brands now proudly display "cruelty-free" logos and "not tested on animals" labels, a labyrinth of legal loopholes allows many companies to profit from ethical branding while [...] Read more

The Rising Popularity of Dry Shampoos Dry shampoo has become a $3.2 billion global industry, with 43% of American adults using these time-saving products weekly. Marketed as a ‘natural’ solution for busy lifestyles, many brands promote plant-based formulas free from ‘harsh chemicals.’ But what exactly makes a [...] Read more